"Elevar has greatly helped us streamline our server-side and client-side tracking. The team is incredibly responsive, providing knowledgeable support and assistance in setting up new tracking implementations and optimizations when needed."

Claire MillereCommerce Manager, Princess Polly

Princess Polly increased their sales from Klaviyo browse abandonment flows by 79% in just 90 days.

How did they do it?

The Challenge

Changes to data privacy regulations, browser limitations, and expiring cookies limit Klaviyo’s ability to recognize returning users to a website.

These restrictions hinder abandonment flows and lead to fewer customers being reached through Klaviyo email and SMS reminders.

The Solution

Princess Polly setup the Elevar server-side integration for Klaviyo.

Elevar offers an enhanced capability known as Session Enrichment, which recognizes more return users for a longer period. Through Session Enrichment and Klaviyo server-side tracking, user sessions are stitched together and Klaviyo performance is optimized.

Results

Within 90 days, Princess Polly saw a staggering 79% sales increase from browse abandonment flows, and a 14% sales increase from cart abandonment flows.

In total, they boosted their abandonment flow sales by 35%.

“Elevar has greatly helped us streamline our server-side and client-side tracking. The team is incredibly responsive, providing knowledgeable support and assistance in setting up new tracking implementations and optimizations when needed,” – Claire Miller, eCommerce Manager at Princess Polly.

Ready to replicate Princess Polly’s success for your brand?

Take action today – chat with us to explore how you can optimize Klaviyo abandonment flows and start capturing more sales.

Klaviyo is one of Elevar’s 25+ server-side integrations – including integrations for popular email/SMS marketing platforms. We are committed to building tools to help Shopify stores increase sales and leverage customer insights for higher revenue.

Serving Thousands of D2C Brands

Elevar improves Facebook performance and capture more abandoned browse and cart users through server-side tracking and session enrichment.

View Our Plans